Changing how the world sees Portland, one story at a time.
I See PDX spotlights the projects, businesses, and organizations moving our city forward, and through the I See Map, makes their impact visible.
Because belief in a better future starts with seeing the good that’s already here.
Map it
See the Change
Around You
The I See Map turns I See PDX posters into digital doorways. Each pin reveals a real story of pride, care, or community impact unfolding across Portland.
Scan the QR code on any poster to discover local businesses, projects, and organizations making a visible, positive difference. Together, they form a living map that shows Portland’s progress as it’s happening, right now.
Show it
Flipping the Narrative
One Street at a Time
I See PDX posters turn storefronts into billboards of positive impact, transforming windows into stories of renewal. Each one links to the I See Map, connecting you to the people and projects quietly rebuilding our city.
Created by Portland artists and powered by community partners, these posters make civic pride visible on every block, a daily reminder of the culture of caring that defines Portland.
Wear it
Show Your
Civic Pride
In a city too often defined by its challenges, I See PDX shirts let Portlanders define themselves. Wearing one is more than style; it’s a statement of solidarity, a signal that we see what’s working in Portland and in each other.
Each shirt helps unite the city around a shared love of Portland — and fuels what keeps that love visible. Proceeds support local artists, public art, and the I See Map app, turning everyday pride into a platform for collective progress.
Share it
Put Impact on the Map
Nominate a Doer
Every corner of Portland is shaped by people who show up, from small businesses supporting their neighbors to community groups finding creative ways to care for their city.
By nominating a doer for the I See Map, you help make their impact visible — and together, we reshape how the world sees Portland.
This campaign is for all of PDX, every neighborhood, every background, every act of civic pride that moves our city forward.